Mars Invests $2 Billion in U.S. Manufacturing Expansion
Candy and snacks powerhouse Mars Incorporated has unveiled a massive $2 billion investment to enhance its U.S. manufacturing operations through next year. This move strengthens Mars’ long-term commitment to boosting domestic production and creating new jobs while reinforcing its position as one of the leading confectionery and snack producers in the nation.
New Nature’s Bakery Facility to Scale Production
The new investment will finance a $240 million manufacturing facility for Nature’s Bakery in Salt Lake City, Utah. The plant, set to officially open on Wednesday, is expected to create over 230 jobs in the region. According to Mars, the facility will have the capacity to produce up to one billion snack bars annually, supporting the company’s strategy to meet growing consumer demand.
“Mars has always viewed the U.S. as its most important market and a vital growth engine,” said Claus Aagaard, CFO of Mars. “This expansion, coupled with acquisitions like Nature’s Bakery, reflects our commitment to scaling operations and delivering value to our customers nationwide.”
Mars Invests in U.S. Manufacturing
Mars has already injected over $6 billion into U.S. manufacturing in the last five years, and this additional $2 billion will accelerate its domestic expansion plans. The company emphasizes that 94% of Mars products sold in the U.S. are produced locally, demonstrating a strong commitment to American-made goods.
The renewed focus on local production aligns with broader industry trends. Many multinational corporations have been expanding U.S. operations following trade policies, including tariffs aimed at reshoring manufacturing. This strategy not only supports supply chain resilience but also helps companies meet sustainability goals by reducing overseas shipping and production reliance.
Major Acquisitions and Strategic Growth
Mars’ aggressive investment strategy is complemented by significant acquisitions. In August, the company announced a $36 billion deal to acquire Pringles maker Kellanova (K.N.). While U.S. antitrust regulators have cleared the deal, the European Union is still conducting a full-scale investigation.
This acquisition, alongside rapid growth from Nature’s Bakery, positions Mars to diversify its product portfolio and strengthen its competitive advantage in the global snacks market.
Job Creation and Long-Term Commitment
With the opening of the new Utah facility, Mars aims to bolster local economies by creating hundreds of jobs while enhancing manufacturing capabilities. The company sees these expansions as a cornerstone for long-term growth and innovation in the U.S. market.
“Our investments ensure that Mars remains at the forefront of delivering high-quality products made in America,” said Aagaard. “This is just the beginning of our journey to scale production and meet evolving consumer needs.”
